Event Management

Bring your next event to life—with less stress and more impact

Whether it’s a product launch, customer VIP night, in-store activation, or business workshop, Ellis Marketing helps make every event memorable, well-attended, and aligned with the brand. Based in Geelong and working closely with local business owners, we offer end-to-end event management designed to take the pressure off and deliver real results.

Events are more than just a date on the calendar—they’re a powerful way to connect with customers, build brand loyalty, and showcase what makes a business special. But planning them can feel overwhelming when juggling day-to-day operations—that’s where Ellis Marketing steps in.

With a background in brand, retail, and customer experience, Ellis Marketing combines strategic thinking with hands-on support to plan and execute events that not only run smoothly but also leave a lasting impression.

Types of events we support

  • Customer VIP nights

  • Product launches and store activations

  • Business workshops and learning sessions

  • Networking and client appreciation events

  • Local community promotions or pop-ups

Event Process

A Simple 4-Step Process

  • It starts with a conversation. We take the time to understand your goals, your audience, and what you want the event to achieve. Whether you’ve got a clear plan or just a rough idea, Ellis Marketing will assist in shaping the concept and bringing it to life.

  • Once we’re clear on the direction, we get to work on logistics—think venue, suppliers, budgets, run sheets, styling, and more. You’ll stay in the loop every step of the way, without getting bogged down in the details.

  • No event is complete without the right people in the room. We create a tailored promotional plan that might include email invites, social media content, posters, web banners, or even in-store signage—whatever suits your audience and goals.

  • On the day, we’re there to manage and support. From setup to pack down, we ensure everything runs to plan so you can focus on connecting with your guests and enjoying the event.

 FAQs

  • A. Our consultancy manages a wide range of events including product launches, workshops, customer VIP nights, store openings, networking events, and special business occasions tailored to your goals.

  • A: You decide! Whether you want full support from concept to completion or just help with specific areas like promotion or on-the-day coordination, we tailor our services to your needs.

  • A: Yes, we have local connections and can assist with finding the perfect venue and reliable suppliers to match your event requirements and budget.

  • A: Absolutely! Ellis Marketing offers support with digital marketing, invitations, social media promotion, and other strategies to ensure your event reaches the right audience.

  • A: Ideally, the earlier the better—especially for larger or more complex events. However, we can accommodate last-minute requests depending on availability.

  • A: Yes, we provide on-site event management to ensure everything runs smoothly and handle any issues so you can focus on your guests.

  • A: Costs vary depending on the size, scope, and services required. We provide customised quotes after discussing your event goals and budget.